“Vision without action is a daydream.” — Japanese proverb
I'm Benji, a curious and forward-focused marketer.
With over a decade of experience building Fortune 500 companies through innovative marketing strategies, I help brands zero-in on their audience, find their voice, and develop new ways to drive consumer engagement and revenue growth.
My background gives me a unique view on shaping global brands: Raised in Asia and Africa, I cut my teeth in the business in Europe before moving to New York, where I've held marketing roles spanning over all geographies and channels.
I currently lead the global omnichannel marketing, CRM and loyalty efforts of NARS, a Shiseido brand.
past brand experience ↓
2018: #1 MOBILE COMMERCE EXPERIENCE BY L2 DIGITAL IQ INDEX 2018, DIGIDAY CONTENT MARKETING AWARDS JUDGE. VENTUREFUEL VISIONARY.
2017: CAMPAIGN ASIA AGENCY OF THE YEAR. WARC MEDIA AWARDS. DIGIDAY WORKLIFE AWARDS. GLOSSY AWARDS. THE DRUM AWARDS.
2016: SHOPPER EFFIE AWARDS. ADWEEK MEDIA PLAN OF THE YEAR. SABRE AWARDS. BIZBASH INNOVATORS.
2014: MEDIAPOST GLOBAL MEDIA AGENCY OF THE YEAR.
If you've read me or heard me somewhere, and want to further exchange on a topic, I'd be delighted to continue the conversation. I'm always on the lookout for new ideas and influences.
If you are a startup or technology provider, and you are looking for a collaboration, it would be great to hear from you.